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[{"left":"","right":""},{"left":"","right":""},{"left":"","right":""},{"left":"International Marketing And Culture Globalization Has Increased\n\n
","right":"To Download File Follow below link:\n\nhttps://ecadimi.com/downloads/international-marketing-and-culture-globalization-has-increased\n\nPAGES:8\n\nPREVIEW:\n\nGlobalization has increased opportunities for international marketing and business for many companies that could not afford to do so in the past. Many researchers consider international marketing to be synonymous with exporting. However, they are not the same and international marketing is much more complex than simple exporting. When a company exports its goods, they already have a buyer. Many timesm this buyer is the local distributor for the goods and has to market to local clientele. The end distributor is immersed in the culture and already has an established business in the area. They already understand their market and the exporter is simply someone on the their supply chain. International marketing involves taking the place of the end distributor. This is a much more complex issue than simply being a step in someone else’s supply chain. This research will support the thesis that establishing brand image in the United States will involve a different strategy than establishing brand image of in China and India for Canadian companies.\n\n
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International Marketing And Culture Globalization Has Increased
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Ralph Omalley
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